Afar is a travel publication focused on Experiential Travel based in the United States. The company also operates a non-profit foundation providing scholarships for educational journeys for students. The magazine was launched in 2009 by Greg Sullivan and Joseph Diaz after a 6-week trip to India. Afar is headquartered in San Francisco, California and has an office in New York City. The magazine was featured on the Martha Stewart Show. It has received awards in the travel writing and journalism industry (Lowell Thomas Awards). The magazine also has a website, Afar.com, and mobile application.