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Book Yusuf Mehdi
OccupationSenior Vice President and Chief Advertising Strategist, Microsoft Corporation
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As senior vice president of the MSN Information Services & Merchant Platform division at Microsoft, Yusuf Mehdi leads the effort to empower people globally by helping them find, discover, and experience whatever they want online. In this role, Mehdi oversees the global strategy, design, development, programming, and marketing of Microsoft's information services such as MSN Search, MSN.com, My MSN, MSN Music, MSN Video, MSNBC, MSN Money, MSN Autos, MSN Shopping, and the rest of the MSN.com information channels. In addition, Mehdi is also responsible for leading Microsoft's platform efforts for online advertising and digital marketing with responsibility for brand, direct marketing, pay for performance, and business intelligence systems. [+]