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Chooka Fashion Meets Function. Born from the idea that rain boots don't have to be bland, the Chooka® footwear design philosophy has changed the way fashion and utility merge together. Chooka® trendsetting ideas spawned from third-generation CEO Rob Moehring's belief that there was room to improve the look of rain boots. Instead of only solid colors, the company branched out to include fun polka dot prints, trend-centric patterns and new silhouettes. “The Chooka® footwear collection features a range of materials from organic moisture-absorbing cotton linings to high-quality natural rubber and combination uppers to ensure every pair of feet feels comfortable. [+]