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Famous for her appearances on the British reality series The Only Way Is Essex, she is also known for her Danni Boutique fashion business. She joined the cast of The Only Way Is Essex in 2013. By 2015, she had nearly 400,000 Twitter followers. She had a long-term relationship with her TOWIE castmate James Lock. She and Mark Wright both rose to fame on ITV2's TOWIE. [+]