HooplaKidz is a children’s educational website and YouTube series aimed at pre-school kids. The site features educational videos and games that revolve around nursery rhymes, pre-k content, basic numbers and language learning, kids’ recipes, art and craft, and children’s entertainment. HooplaKidz is owned by YoBoHo, which was acquired in April 2015 by BroadbandTV.
The main HooplaKidz YouTube channel was opened on June 7, 2010 and HooplaKidz content typically centres around Annie, her dog Ben, and their monkey friend Mango. In 2015 the HooplaKidz website was launched.
HooplaKidz's YouTube videos are held on separate channels, each of which is devoted to a specific topic.
- HooplaKidz Recipes is a kids-centric channel that has videos related to cooking and healthy eating.
- HooplaKidz How To is an arts and crafts channel for kids. The videos encourage kids to watch and create simple crafts items using papers, scissors, glue, and play-doh.
- The HooplaKidz Sing Along channel hosts karaoke videos of popular nursery rhymes for kids. These videos are animated versions of the rhymes and feature the HooplaKidz characters.
- The HooplaKidz Lab channel hosts videos of science demonstrations and experiments.
- HooplaKidz Style is a channel with fashion and style content catering to kids. It has a large number of DIY styled videos and trend tips.
- Annie: Annie is shown as an inquisitive and adventurous young girl that enjoys singing, dancing, collecting photographs and additional mnemonics that remind her of the things she’s learned.
- Ben: Ben is Annie's pet dog and is often referred to on the show as her best friend. They are always seen together in every episode
- Mango: Mango is a mischievous monkey that will do anything to get his favourite foods, bananas.
Several pieces of merchandise have been created such as DVD collections of the channel's content, keychains, and two mobile apps called HooplaKidz Rain Rain Go Away and HooplaKidz Preschool Party, the latter of which won a 2015 Parents' Choice Award.
Common Sense Media rated the HooplaKidz website at three stars, praising the website for being kid safe while additionally criticising its videos for featuring "pretty consistent advertising -- Google ads appear on-screen while kids play -- which parents might not be crazy about".