KMYI is a commercial radio station in San Diego, California, broadcasting on 94.1 FM and in HD Radio. KMYI airs a hot adult contemporary music format branded as Star 94.1. The station is owned by iHeartMedia. Its studios are located in San Diego's Kearny Mesa neighborhood on the northeast side, and the transmitter is located in La Jolla.
The station signed on in 1948 adopting the call sign KFSD-FM and simulcasting 600 KFSD (now KOGO) airing an MOR music format with news and personalities. As one of the earliest FM stations in Southern California, it has more power, 77,000 watts, than most of its rivals, which today are limited to 50,000 watts. As FM radios became more available, especially among the affluent and audiophiles, KFSD-FM adopted a Classical music format in 1956, for which it was known for nearly four decades.
KFSD-FM was sold by Lotus Communications to Nationwide Communications in 1996. The new owners decided Classical music would not have enough listeners and revenue, so the format was switched to Classic hits as "94.1 The Eagle" on January 16, 1997, with the call letters KXGL. KXGL was acquired in 1998 by Jacor Communications, which was later acquired by Clear Channel Communications.
On August 10, 1998, KXGL dropped the classic hits music format and call letters, switching to Adult contemporary music as KJQY, known as "K-Joy 94.1 Soft and Easy Music" to compete with leading AC station 96.5 KYXY. (The K-Joy call sign was on a previous KYXY competitor, 103.7 KJQY.) In 2000, KJQY changed to a new format called "Soft Oldies." When Oldies station KBZT left the format in November of that year, KJQY became a mainstream oldies station (later moving to 95.7 and 99.3 and rebranded as "KOOL").
On November 21, 2001, KJQY swapped formats and call letters with "Mix 95.7", also owned by Clear Channel (now KSSX). For a short time, it played Christmas music until December 25, 2001, when it acquired the KMYI call letters and became known as My 94.1 with its present Hot AC format. For a time, KMYI was simulcast in Temecula, California on 94.5 KMYT until December 2, 2004, when KMYT switched to a smooth jazz format.
On September 19, 2005, noted San Diego radio duo "Jeff and Jer" came to KMYI, and the station was rebranded as STAR 94.1, picking up both the morning show and the moniker of the former "Star 100.7 KFMB-FM", which had switched to a Jack FM format earlier in 2005.
On August 20, 2009, Jeff and Jer exited Star 94.1 to be replaced by AJ Machado from sister Top 40 station 93.3 KHTS-FM. On August 31, 2009, "AJ in the Morning" debuted on Star 94.1 with his morning crew from Channel 933 and co-host Delana, formerly on the Jeff and Jer Show. AJ Machado left Star 94.1 in June of 2012 and was replaced by Jesse Lozano in the Morning. Today, KMYI's chief rivals are KYXY, which has moved closer to a Hot AC format to gain younger listeners, and KFMB-FM, which has moved to a Hot AC sound with a Modern Rock lean.
Clear Channel Communications became iHeartMedia in 2014. Through all of the changes that have occurred since becoming a Hot AC station, the one constant at KMYI has taken place during the final weeks of the year: On the weekend before Thanksgiving, KMYI continues to kick off its annual tradition of playing continuous Christmas music, returning to its regular Hot AC format on December 26th.
Star on your Car and other contests
Star 94.1 wanted to "bribe" their listeners to remain loyal listeners, so, Star had people put Star 94.1 bumper stickers on their car. The contest started on September 3, 2006, and ended at 3:36 PM Pacific Time on September 14, 2006, when they passed their 10,000 sticker limit. This began with former morning show hosts but stickers are still available to this day.
KMYI has had many morning shows throughout the years the most current is Jesse Lozano in the Morning - with Jesse and Delana. Jesse also hosts afternoons on KIIS in Los Angeles, also known as Boy Toy Jesse. Shelley Wade is in the afternoons 2-4 on STAR.
Previous mornings shows on STAR941 include AJ in the Morning and Jeff and Jer. Jagger and Kristi had their own morning show on in the My 94.1 days of the station.