Founded in Istanbul in 1991, Mavi designs a full collection of premium denim and sportswear for women and men. It is Turkey’s first fashion brand to become a global business and has been the country’s leading denim brand since 1996.
Mavi, which means "blue" in Turkish, designs a contemporary, fashion-forward denim collection known for high quality, great fitting jeans that not only fits the bodies of its customers, but their lifestyles as well. The jeans are an expression of over 20 years experience mastering fabrics, washes and the newest denim technology. Mavi's philosophy is to build the brand around the perfect fitting jean and infuse Mediterranean detailing with contemporary styles customers love. This 'Maviterranean' philosophy has helped to propel the brand into a full fashion collection that is inspirational, modern and accessible.
Mavi's denim heritage is rich and unparalleled, having worked with the top designers and consultants from all over the world. Mavi is sold at over 4,000 specialty stores, better department stores and specialty chains in 50 countries including the US, Canada, Turkey, Australia, Germany, Netherlands and Russia. Mavi has over 400 retail stores with flagships in New York, Vancouver, Montreal, Istanbul, Berlin, Frankfurt, Dusseldorf, Hamburg and Moscow.
Celebrity fans of Mavi include Jessica Alba, Heidi Klum, Kendall Jenner, Amanda Seyfried, Kristen Bell, Katherine Heigl, Kate Hudson, Adriana Lima, Fergie, Zac Efron, Josh Holloway, Hillary Duff, Lady Gaga, Kate Winslet, Hayden Panettiere, Jon Kortajarena and many more around the world. [+]
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