Sara Critchfield

Sara Critchfield is the Editorial Director of Upworthy—“the fastest-growing media company of all time” (Fast Company), which accounts for 20% of all social media activity across 5,000 media companies (Simple Reach). Critchfield believes that stories focusing on social good can be just as viral as any cat video. In keynotes, she talks about marketing, big data, and the power of the human algorithm. [+]