Shopped: The Shocking Power Of British Supermarkets is a book by British author and investigative journalist Joanna Blythman first published by Fourth Estate in 2004. Described by one reviewer as "an emotive and bitter attack on [Britain's] supermarket culture" the book examines the way supermarkets have changed "diets, cities, countryside and economy" in Britain and argues that consumers have unwittingly "surrendered control over what [they] eat to a few powerful chains." Along with Felicity Lawrence's Not On The Label (2004) and Colin Tudge's So Shall We Reap (2003), Shopped was seen by a few critics as representing the frontline of the emerging, radical Slow Food movement in Europe. The book helped establish Blythman's reputation as "one of the most influential commentators" on British supermarkets. It was the winner of the Best Food Book prize at the 2005 Glenfiddich Food and Drink Awards and was shortlisted for the 2005 Guild of Food Writers' Awards.