Survata is a market research company that operates a network of "SurveyWalls", short surveys that run on its affiliate sites that must be completed to access the content of that website,[2][3] a function comparable to Google Consumer Surveys.[4] Survata uses this network to provide survey responses and market research to companies such as Clorox.[5]


Survata was founded by Chris Kelly, former McKinsey consultant and Matrix Partners analyst who started the company in response to the difficulty he had as a buyer of market research.[6] Survata was a member of the Summer 2012 Y Combinator class.[7]

In June 2013, they raised a $1.5 million seed round from PivotNorth Capital and SoftTech VC.[5] In June 2015, Survata raised an additional $6 million in a Series A round led by IDG Ventures, with participation from Bloomberg Beta, previous investors SoftTech and PivotNorth, and angel investors such as Alexis Ohanian, Garry Tan, and Tom Patterson.[6] [8]