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Tom Watson is the author of CauseWired: Plugging In, Getting Involved, Changing the World (Wiley, 2008), the storey of the rise of online social activism, and managing partner of CauseWired Communications LLC. Mr. Watson is the co-founder and publisher of onPhilanthropy.com, a global resource for the philanthropy sector. and is the founder/editor of newcritics.com, an online journal of popular culture. A lifelong journalist and serial entrepreneur, Mr. Watson has been writing about technology, media, philanthropy and social ventures for more than 15 years. [+]