UploadVR is a virtual reality media company based in San Francisco, California.[2][3] The company is best known for its virtual reality-driven events[4] digital publication uploadvr.com, and the Upload Collective, a VR focused co-working space in San Francisco.[5] The organization focuses on helping to grow the global virtual reality and augmented reality industry. In 2015 UploadVR received a $1.25m investment from Shanda Group.[6]


UploadVR was founded in 2014 by Taylor Freeman, William Mason, and Nick Ochoa, however Ochoa left the company in September 2014 prior to the company's seed funding round in December 2014.[7] The organization formed out of a meetup group in San Francisco. The first event had 60 people and six demos ranging from DK1s to early NASA hardware.[8][9] Over the following six months UploadVR produced over 20 events ranging from small events to AWE, a 3,000 person, 3-day conference they co-produced with augmentedreality.org in June 2015.[10] The company currently organizes events, covers the industry and runs the Upload Collective.[11]

UploadVR investors include Joe Kraus, David Freeman,[2] Larry Braitman, VRI, and Shanda Group.[2][2]